What we do

Trademark Registration

Protect your brand before you start using it.

What we do

Make the name you have worked on for years legally yours

In Türkiye, trademark rights belong as a rule not to whoever uses the mark first but to whoever registers it first. If someone else registers the name you have used for years, you may have to take down your own sign and give up your domain name.

Trademark registration protects your name, logo or slogan in the classes of goods and services you choose for ten years, and it can be renewed when the term ends. A registered mark gives you the right to take legal action against imitation and becomes an asset that adds to your company's value.

At Pixron® we manage the process for you from start to finish: we run a similarity search before filing, determine the classes in which your mark should be registered, prepare the application and follow it until it concludes. The application is filed in your name or through an authorised trademark attorney.

Trademark Registration

Protect your brand before you start using it.

  • 10 years of protectionRenewable at the end of the term
  • Search firstRefusal risk is assessed before filing
  • Followed end to endApplication, publication, opposition and certificate

Why should you register your trademark?

Registration is not a formality but insurance on the investment made in the brand.

The right belongs to the first to register

If someone registers the mark before you, having used it for years may not be sufficient protection on its own; proving your right becomes a long and costly process.

A legal basis against imitation

You can seek to stop unauthorised users of a registered mark, claim damages and have goods seized.

Domain names and social media accounts

A trademark certificate is your strongest document in complaints about domain names and social media accounts carrying your name.

A requirement for marketplaces and export

Many marketplaces require a registration certificate for brand owner programmes; it is also among the first documents requested when you expand abroad.

A contribution to company value

A registered mark is an asset that can be transferred, licensed and shown on the balance sheet.

Protection from the cost of rebranding

The cost of being forced to change name, logo, packaging and signage is far above the cost of registration.

What is included in the consultancy?

A refused application costs both time and fees; most of the work is done before filing.

Preliminary similarity search

A search of registered and pending marks for identical or similar names, with a risk assessment.

Class selection

Choosing the right classes of goods and services for your activity and growth plans.

Application file

Preparing the application and filing it with the Turkish Patent and Trademark Office.

Publication and opposition follow-up

Monitoring oppositions during the publication period and preparing responses where needed.

Registration certificate

Obtaining the trademark registration certificate at the end of the process and delivering it to you.

Renewal reminder

Notification about renewal before the ten-year protection period ends.

What can you register?

One or several of these can be protected together in a single application.

Brand name

Your company, product or service name. A word mark gives the broadest protection.

Logo

The stylised form of your name or an emblem. Protected separately as a figurative mark.

Slogans and more

Distinctive slogans, packaging shapes and product line names.

How the trademark registration process works

The process runs through the official body; we keep you informed at every stage.

  1. Preliminary search

    We research the registrability of your mark and similar marks and report the risk to you.

  2. Classes and scope

    We decide together in which classes the mark will be protected, based on your activity.

  3. Application

    We prepare the application file and submit it to the Turkish Patent and Trademark Office.

  4. Examination and publication

    The Office examines the application; if found suitable the mark is published in the bulletin, open to third-party opposition.

  5. Registration

    If there is no opposition, or once oppositions are resolved, the registration fee is paid and the certificate issued.

Frequently asked questions

Could not find your answer? Write to us and we will reply within 24 hours on business days.

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How long does trademark registration take?

It depends on the workload of the Turkish Patent and Trademark Office and on whether an opposition is filed. Applications without opposition usually conclude within several months; opposition extends this.

Can I use the mark after filing?

Yes. The filing date gives you priority. However, as the application may be refused, we recommend acting according to the result of the preliminary search.

How many years is a trademark protected?

Registration is valid for ten years from the filing date and can be renewed indefinitely for ten-year periods.

How do I know which class to apply in?

Marks are registered in classes of goods and services under the international classification. We determine the suitable classes after hearing about your activity and the areas you plan to enter.

Is a registration in Türkiye valid abroad?

No, registration protects only in the country where it is made. For other countries a separate national or international application is required; we provide guidance on this too.

Next step

Let’s plan your project

We clarify scope, timeline and budget within 24 hours.

+90 332 606 0 123
  • Reply within 24 hours on business days
  • Written scope, schedule and quote
  • One point of contact, the same team throughout